November 23, 2014

Google Glass going high-fashion with Ray-Ban, Oakley maker

gplus_banner

The Google Glass team took to its social media accounts Monday to announce a partnership with the Luxottica Group, “a leader in premium, luxury and sports eyewear,” to bring Explorers more style choices.

With a brand portfolio that includes Ray-Ban, Oakley, Vogue-Eyewear, Persol, Oliver Peoples, Alain Mikli and Arnette, it will not be bringing Google’s wearable computer to Oakleys or Ray-Bans but will “bring design and manufacturing expertise to the mix.”

“Luxottica understands how to build, distribute and sell great products that their clients and consumers love – something we care deeply about at Glass, too.”

Google also mention that with Luxottica having 5,000 optical and sun retail stores in the US as well as wholesale distribution channels, it will be helpful when “Glass becomes available to more people down the road,” probably meaning the public launch.

Although you can’t attach Glass to your favorite designer glasses and sunglasses, there is still the Titanium Collection that the Glass team launched early this year that offers 40 ways to customize it with frames, shades, and colors.

VIA: +GoogleGlass